Whether LED Can Hold the Status Facing the Threats of OLED
This year, all kinds of professional display equipment display, OLED commercial display debut, large screen display industry focus of the industry are mainly focused on OLED display and LCD display and LCD splicing face competition. The face of the rapid rise of OLED, LED display is also difficult to stay out.
The small pitch LED display is the most likely type of product that crosses with the OLED business. In fact, the small gap between the birth of the LED display is mainly to solve the LED screen "burglary" problem. After narrowing the pixel pitch, narrowing the visual distance, to solve the problems such as low light and high ash, the small pitch LED screen finally came to the room, in the control room, command and control room, studio, theme park, stage background and other large format video Wall area to show their talents, the impact of the status of DLP.
However, OLED to join, for the DLP, LCD, small spacing LED three pillars of the pattern into the unstable factors. In the small and medium size, there are 55,65 inch OLED commercial display listed in the mainstream size level and LCD and small pitch LED to face competition, and OLED has a unique flexible flexible features to bring a subversive display Means, especially for the digital signage industry as the representative of the creative display areas, very lethal.
In addition to showing the terminal level of confrontation, OLED threats to the LED is also reflected in: OLED lighting on the LED lighting competition. To know that the commercial display market is a relatively small market, its healthy development to a large extent need to be more mass consumer-class application market as a support, like LCD TV in the LCD, LED lighting in the LED display The Obviously, OLED potential threat to the LED, not only in the "foliage", but also "foundation."
The face of the strong OLED, LED can hold the status?
In the field of large-screen splicing, small distance LED display can conquer the city's biggest advantage is its natural no patchwork characteristics, and OLED at least at present, it is difficult to achieve large-screen large-scale, then its application in the field of large-screen stitching Subject to restrictions on patchwork. And, in the large-screen field, small-pitch LED screen can also be installed surface, shaped installation, obviously in large-size applications, OLED flexible flexible features difficult to convert into an exclusive advantage. In this sense, in the patchwork requires a higher application areas, LED is still obvious advantages. In the field of large-screen creative display, OLED may compete with the LED on the same stage, but it is difficult to say alternative.
Of course, the technical problem is simply not a problem, the new display technology is always emerging. This is the return to show the fundamental technical services, that is to meet the needs of users, to solve the user's problems, to help users generate value. Therefore, LED screen enterprises may wish to look at some of the hardware competition, on the one hand continue to dig small value of the application of small pitch LED, on the other hand to do the homework in the service level, to achieve "soft" service value to enhance, create hardware parameters, More sustainable competitive advantage.