What is the difference between an advertising machine and an ordinary TV?
In the digital signage (also known as posters, digital signage, electronic signage, electronic advertising, hereinafter referred to as advertising machine) industry market, some newcomers still have doubts about the difference between advertising machines and ordinary residential TVs. Recently, the author found that there is always a problem in the advertising machine manufacturers' daily work communication. When customers ask about advertising machine products, they often compare the advertising machine with the LCD TV. What is the difference between the price and sex price of the display?
Advertising machine can produce better benefits than TV
Household TV sets are not suitable for long-term use 24 hours a day. If the use time is too long, the TV will have problems such as image retention and fading. Digital signage displays use commercial LCD panels, which are specially designed for long-term use. According to testing, the service life of digital signage displays exceeds 50,000 hours, and the applied special technology can reduce the risk of image retention. In addition, they also have cooling fans and external ventilation equipment to ensure that the screen operates at the optimal indoor temperature. Of course, the TV is not designed to be used in a commercial environment. If you use it in a commercial environment, the warranty commitment of the TV manufacturer will also lapse.
Advertising machine has higher pixels and better resolution than TV
When you are trying to convey information and trying to make others understand, the quality and effect of the display is above all else, and the mission of the digital signage display is also here. Driven by the multimedia information distribution system, the display effect of commercial displays is also more beautiful and has a visual impact. Secondly, the commercial display has a brighter atmosphere, and its contrast ratio is better when compared to residential TVs.
Advertising machine can enhance brand image than TV
There are often many logos and templates of vendors around the TV panel. This information is often highlighted and emphasized. If it is used for commercial purposes, it will not only be unprofessional, but also contrary to the original intention of the screen: the screen is To convey information. Our advertising machine keeps this in mind, it does not display any logo, its design style is also orderly, professional and fashionable, elegant and unique, and can also customize your own LOGO panel for you according to customer requirements. This not only improves brand exposure, but also greatly helps to enhance the overall image of the company.
Advertising machine and TV interface are different
For ordinary TV sets, there are generally only three kinds of interfaces, VGA, DVI and HDMI, and DP interfaces are relatively rare; in industrial applications, BNC interfaces have special uses. In terms of TVs, the diversity of interfaces is emphasized, and more audio-visual equipment can be connected, with the most types and the largest number of interfaces. But for customized products, LCD advertising machine | network advertising machine | digital signage often only have a dedicated video interface, plus a programmable S232 serial port. This has certain similarities with industrial liquid crystal displays.
Advertising machine is more convenient to use than TV
Support split-screen playback: simultaneous playback of videos, pictures, and subtitles; support smooth display of various TEXT subtitles; support for multiple languages such as Chinese and English .; free cloud server: the server can be controlled anywhere in the world by simply installing it on a computer This advertising machine; only need to operate on a computer, you can control or update this advertising machine anywhere in the world; support picture mode, music mode, video mode, mixed mode (picture + music), timely information words Insert play mode, loop play video file mode, fixed-point timing file play mode and synchronous play mode; support play video formats: H.264 / Flash video, MPEG-1 / 2/4, MotionJPEG, AVI, DIVX, XVID; dual channel Stereo audio output; supports picture hardware JPEG (64Kx64K) decoding, which effectively improves the clarity and decoding speed of pictures; self-built cloud server; can provide customers with free remote advertising content design, maintenance, update and other services. Advertising machine prices will be more expensive than LCD TVs.