In recent years, conventional LED display competition is particularly fierce, the price war almost occupied the basic profit of the enterprise. Subsequently, a variety of emerging areas of rapid market development, outdoor media, advertising, outdoor surface paste, Shaped screen and other market performance dazzling. Should the outdoor lighting market growth preheat and increase the need for kinetic energy, LED display mergers and acquisitions between enterprises is also growing faster. Small pitch LED display is to become the industry's hottest products, competitive advantage.
At present, China's LED industry, the growing scale of the industry, there is no lack of independent intellectual property rights and core competitiveness of the backbone enterprises. China's LED display application industry basic and international simultaneous development, LED display market is not limited to domestic, has to international.
For the traditional LED display manufacturers, to enter the small pitch LED display is the inevitable development of its differences. Faced with the increasingly serious phenomenon of homogenization, the price of hot industry, high technical threshold, high profit margins of small LED display is undoubtedly the tool of the storm. For them, the small pitch LED technology embodies the lead, will greatly enhance its industry status. At the same time, the technical threshold is a direct result of the "rare things", the higher the profits so that enterprises can get rid of the traditional product price war "Red Sea", opened up a new "Blue Ocean". It is precisely because of this, the traditional LED display manufacturers for small pitch LED is very persistent, and unusually high-profile, a small distance LED products to promote the power of the main public opinion.