Standardized VS customized LED display two production modes of mutual

Oct 23, 2017

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Intelligent era of the arrival of market demand ushered in "customization"


    In fact, the concept of LED display customization has a long history, but because of the "custom" on the business requirements higher, until recently, some enterprises have put forward this concept. Customization can meet the individual needs, to achieve the enterprise "to sell production." And even some companies stand on the industry high point, shouting "custom to win the future." With the advent of the era of intelligent manufacturing, the type of world economy from the market-oriented, to consumer-oriented, customized production model has gradually expanded to the market. Many LED display manufacturers realize that the market demand is no longer "behave" immutable, many users are no longer satisfied with the previous monotony of mass production. From all walks of life, different industries choose different needs of customers, customers are no longer as in the past can only "passive" select manufacturers directly to provide "pipeline" products, they began to put more demanding products.


    LED display development to today, the phenomenon of homogenization serious, leading to corporate profits compression, market competition intensified. At the same time, China's consumption structure is constantly being upgraded, consumption habits have undergone enormous changes, the traditional functional products can not meet the needs of local consumers; low-end popular LED display products have been expelled from the market, Consumer demand has changed from functional, branded to experiential and participatory. In other words, it also means that the opportunity for customization is coming. Then capture the customer's psychological demands and personalized solutions, or LED display industry will be the next breakthrough bottleneck