Hisense's brand released the first Mini LED TV with a minimum price of 15,000 yuan RMB

Jun 16, 2022

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On June 13, TVS REGZA, a TV brand under Hisense Video Technology, held a REGZA CM new product launch conference in Japan, bringing the latest TV product lineup, including 4K miniled TVs Z875L and Z870L series and 4K organic EL REGZA X9900L TV series.


The Z875L and Z870L series are the first MiniLED TVs released by TVS REGZA. The products use the latest generation of organic EL panels and miniled+ quantum dot LCD panels, and are equipped with a newly designed high-quality image processing engine REGZA ENGINE ZR. Equipped with Deep Neural Network (DNN) technology, it can analyze the image in real time, automatically adjust the image quality according to the viewing environment, and convert the image picture into high-definition HDR quality.


The product has three sizes of 75, 65, and 55 inches, and the price is 550,000 yen (about 27,459.16 yuan), 418,000 yen (about 20,868.96 yuan), and 308,000 yen (about 15,377.13 yuan).

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The 4K organic EL REGZA X9900L TV series is an OLED TV, which is also equipped with the image processing engine REGZA ENGINE ZR. The products have two sizes of 65 inches and 55 inches, and the price is 550,000 yen (about 27459.16 yuan). ), 385,000 yen (approximately RMB 19,134.50).


According to the data, TVS (Toshiba Imaging Solutions) was established in 1973 and was originally a subsidiary of Japan Toshiba Group. The company is responsible for the development and production ofbrand TVs. In November 2017, Hisense Video Technology acquired a 95% stake in TVS held by Toshiba Group at a price of 2.4 billion yuan, and obtained the 40-year global brand authorization of Toshiba TV. Since then, the TVS REGZA TV brand has been owned by Hisense Video Technology.