Facebook AR layout is intended for what
Almost all technology manufacturers will AR (enhance the reality) as the future of mobile technology, Apple, Google has announced their AR platform; and the famous Internet vendors, also began to layout their own AR services, such as Facebook.
Unlike Google and Apple, Facebook itself is not a system platform vendor, in fact, its application is entirely based on the platform. However, the world has more than 2 billion users in the use of Facebook social services, whether through the Web, mobile App or PC applications, which is its charm. So, Facebook also need their own AR technology, to highlight their own services.
AR camera is just a start
In the rival Snapchat released AR camera filter the same day, Facebook also announced its own AR filter service. This form of presentation is not very advanced AR technology, there is no location or spatial positioning of the advanced features, but the versatility is Facebook as a social application of the advantages.
Do not need too deep, too difficult to understand the performance, do not need expensive flagship mobile phone, the world's 2 billion users can use AR to make their photos more personalized, this is Facebook's competitiveness. Of course, this is only the first step.
The second step is smart glasses
Unlike Apple's cover, Facebook made it clear that the future will bring the AR to your face, that is, through the glasses to achieve. Google glasses failed, but the reason is complex, in addition to the product itself is not good enough, but also includes the application environment, market acceptance and price and other reasons, Facebook want to change this problem.
The patent shows that Facebook's ultimate goal is to make smart glasses look more like ordinary "glasses", rather than goggles, helmets, F8 at this year's presentation of the concept of video has been very exciting.
Of course, Facebbok glasses come out some time, although can not be determined, but it can be sure that the glasses may be AR final equipment form, Facebook has hired a lot of senior wearable and AR / VR field of experts, is undoubtedly worth the wait.
Will I join a camp?
As mentioned earlier, Facebook is an Internet service provider, and Apple and Google are platform manufacturers, ARKit and ARCore, respectively, relying on iOS and Android platform, theoretically easier to get good development. So, the same attention to AR's Facebook will join a camp?
From the current situation, Facebook should choose cross-platform or do not support, after all, the service provider's perspective and platform is different. Ultimately, Facebook is going through social services to develop AR, so that people through a better way to connect together.