Technology is the core competitiveness of the display industry exports
With the rapid development of economic globalization, China's economy is also gradually with the world, China's products are more and more into the international perspective, LED display products are no exception. Although the domestic LED display industry market is huge, but because of the lack of industry standards, resulting in uneven product quality, false cottage products frequently, higher cost of ownership and other factors, coupled with the impact of overseas sales of high profits, many companies have chosen to export this road.
As early as 2012, China's LED display industry has occupied the vast majority of the global market share, experienced rapid development, the industry has more than 200 billion output value. In recent years, the global economic development continues to accelerate, the price war in the various LED display industry competing between the competition, business competition intensified, although the export year by year, but the export problems, trade barriers, rising costs and a series of problems Then exposed. In the rapidly changing international situation, China's foreign trade why frequently guns, was a variety of problems? In the final analysis, master the core technology is the key to competition. The data show that in the national export enterprises have only 20% of its own brand, independent brand exports accounted for about 1% of total exports, trade, "OEM" phenomenon is still very common. Once the investigation of China's LED products are detained with high anti-dumping duties, will lose the price advantage, the lack of brand effectiveness of domestic products for its competitiveness will be greatly reduced.
Therefore, as an LED display business, we must maintain a calm thinking to understand the root causes of export problems, rather than blindly follow the trend, rush to advance. LED display as a new technology products, although in the world have a wider range of applications, but many companies have ignored the blindly rely on exports and can not let the LED industry to achieve long-term development. Only to increase the core technology research and development, China's LED display industry will progress from the "Made in China" to "China to create" change, improve product quality, in the international changes in low-cost low-quality bad impression, can really do Master the core technology of LED display technology export.